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Boo Hoo

My tube-book at the moment is Boo Hoo, the story of the collapse of Boo.com.

Not really knowing what to expect when I started it, and now 3/4 of the way through, I can't help feeling I'm reading a badly-written tragi-comedy. I have no sympathy for the main duo at all. They come across as a pair of spoilt kids, used to getting their own way. Not only this, but every paragraph seems to have at least one shameless name-drop in it. For example, when talking about their newly purchased £1 Million Sun 'StarFire' server, they just can't help but mention that:

... its [Sun's] president, Ed Zander, sporting a massive Rolex, dropped by our offfices to pay his respects

And? This is the tone of the whole book so far. I can't help but smile as I read it knowing how it all ends. Still, it's worth reading as it is strangely fascinating.

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Written by Jake Howlett on Thu 4 Jul 2002

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CodeStore is all about web development. Concentrating on Lotus Domino, ASP.NET, Flex, SharePoint and all things internet.

Your host is Jake Howlett who runs his own web development company called Rockall Design and is always on the lookout for new and interesting work to do.

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